Football, foodball and everything inbetween

Role

UI/UX and icon design

Team

VYD

Time period

One month

Project Overview

VYD is a small not-for-profit and so we had a short timeline and budget. The styling also needed to appeal to a variety of audiences from young children and families through to possible supporters and fundraisers. I needed to strike a balance and create a design reflecting the passion of the organisation despite the limitations.

"I’ve been really impressed with Scarlet’s work. She has a really good eye for webdesign. And she’s a brilliant illustrator who immediately understands and adds value to a brief."

Gary Pleece, VYD

The Process

Full site audit
Wireframes & Prototypes
UI Design
Icon Design

The Outcome

It was wonderful working with an organisation who were open to me developing styling elements beyond their initial ideas. Collaborative working meant I was able to develop the wireframes, designs and styling with feedback from the team throughout. 

Creating a solid UI kit helped create consistency throughout the site and provided the team with a style guide they can continue to apply to their brand. The finalised designs encapsulated the energy behind VYD and fulflilled the brief of reaching their different audiences.

The inclusion of the icon set which complemented the typographic and colour choices, really helped to create a well rounded design that the client loved.